What is Canva?
Canva is a graphic design platform that allows users to create social media graphics, presentations, posters and other visual content. It is available on web and mobile, and integrates millions of images, fonts, templates and illustrations. Bloggers love using Canva because it allows them to create sleek, custom graphics which can be easily formatted with just a few clicks, drag and drop functions. Canva offers all these features with its free plan, and even more features with Canva Pro.
Who uses Canva?
Canva users range from individuals working on DIY design projects to professional social media marketers working for small businesses. Full-fledged experts at large design agencies can also use Canva to collaborate with their teams on various visual branding projects. It is also suitable for bloggers looking to add visual oomph to their articles and posts.
What are some of the most common graphic design uses of Canva?
Adding photo filters: Canva allows you to do basic photo editing and retouching to create images that look stunning on Instagram and other graphic-intensive platforms.
Creating image quotes: Image quotes are used widely on Facebook, Twitter, Instagram, and on many blogs. Canva makes it easy to create them using a variety of templates.
Making branded images: Adding your logo, hashtags, website URLs, social media handles and other branding marks to your images can be done using Canva. This allows you to create images that promote brand awareness.
Cover images: Social media marketers and web designers can use Canva to create cover images for social pages, including Facebook and LinkedIn, as well as eye-catching web banners.
Pinterest images: As a highly visual platform, Pinterest pages demand beautifully-designed graphics that attract viewers to click. Canva offers numerous pre-made Pinterest graphics that can be used to create product pins, pins for blog posts, and other related content.
Instagram Stories: With Instagram being another graphics-heavy platform, many of its users rely on Stories marketing to engage their audience. Canva simplifies the process of making Stories by offering hundreds of templates optimized for Instagram.